How to Run a Model Call for Photography

Have you ever wondered how to run a model call for photography? Check out this blog to learn how to get started!

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Introduction: What is a model call?

A model call is a photoshoot where the photographer invites models to come and shoot with them in hopes of expanding their portfolio. These are typically free for the models and are a great way to get exposure as well as some amazing photos for your portfolio.

Why run a model call?

If you are a photographer, you may be wondering why you would want to run a model call. Below are some reasons why this can be beneficial for you!

-A model call allows you to get specific types of images that you may be looking for.
-This is a great way to get a variety of people in front of your camera, which can help you to improve your skills.
-You will be able to build up your portfolio with a variety of images.
-Running a model call can also help you to meet new people and build up your network!

How to prepare for a model call

Before you can launch a successful model call, there are a few key steps you need to take in order to ensure everything goes smoothly. Here’s what you need to do:

1. Choose the right platform. You’ll need to decide whether you want to host your model call on social media, on your website, or on a specialized modeling platform. Each option has its own set of pros and cons, so take some time to think about what’s right for you and your business.

2. Set some guidelines. Once you’ve chosen the platform for your model call, it’s time to start setting some guidelines. What kind of models are you looking for? What types of photos are you hoping to get from the shoot? By being clear about your expectations from the outset, you’ll increase the chances of getting the results you want from your model call.

3. Promote your call-out. Once you’ve got your platform and guidelines sorted, it’s time to start promoting your model call. Use social media, email marketing, and even traditional word-of-mouth methods to spread the word and get people interested in taking part in your shoot.

4. Keep track of submissions. As submissions start rolling in, it’s important to keep track of them somehow so you can easily sift through them later on. This might mean creating a spreadsheet or using a specialized modeling platform that allows you to manage submissions more effectively.

5. Select your winners (and let everyone else know). After carefully reviewing all of the submissions, it’s time to select the winners who will take part in your shoot. Be sure to notify everyone who applied so they know the status of their application and whether they’ve been selected or not

What to do during a model call

A model call is an event where photographers bring in a group of models to shoot with over the course of one or two days. This is an opportunity for the photographer to try out new ideas, styles, and techniques, as well as to update their portfolio.

During a model call, the photographer will provide the models with a general idea of what they would like to shoot. The model then has the opportunity to style themselves and choose how they want to be portrayed.

After the shoot, the photographer will select the best images and provide them to the model. These images can be used by the model for their portfolio and self-promotion.

How to follow up after a model call

After a model call, follow up with each potential model via email within 24 hours. Thank them for their time and interest, and let them know whether or not they’ve been selected to participate in the shoot. If they’ve been selected, include the date, time, and location of the shoot as well as what to expect. If they haven’t been selected, let them know that maybe there will be future opportunities.

Tips for a successful model call

If you’re thinking of holding a model call to find new subjects for your photography, here are some tips to make sure it’s successful.

First, choose a location that’s convenient for potential subjects and make sure it’s well-lit. You don’t want potential models to have to go out of their way to attend your call.

Second, promote your call as widely as possible. Use social media, local notice boards, and word of mouth to get the word out. You want as many people as possible to know about your model call.

Third, when potential subjects arrive, make them feel welcome and comfortable. Have someone on hand to chat with them and answer any questions they might have. And make sure you have release forms ready for them to sign.

Finally, take plenty of photos during the model call so you can choose the best candidates later on. And once you’ve selected your new models, be sure to follow up with them and let them know when and where they need to be for the shoot.

Frequently asked questions about model calls

1. What is a model call?
A model call is a process that photographers use to find models for their photography projects. Model calls can be used for a variety of genres, including fashion, portraiture, and wedding photography.

2. How do I set up a model call?
There are a few things you’ll need to do in order to set up a successful model call. First, you’ll need to decide on the project you want to shoot and the type of model you’re looking for. Once you’ve done that, you’ll need to create an online campaign or post an advertisement seeking models. Finally, you’ll need to select the models you want to work with and schedule a shoot date.

3. How do I choose the right models for my project?
When choosing models for your project, it’s important to consider their experience level, their look, and their availability. You’ll also want to make sure that they’re comfortable with the type of photography you’ll be doing and that they’re willing to sign a model release form.

4. What should I include in my online campaign?
When creating an online campaign or advertisement seeking models, you should include all of the relevant details about your project, including the genre of photography, the type of model you’re looking for, the compensation (if any), and the date(s) of the shoot. You should also include a link to your portfolio so that potential models can see your work.

5. How do I schedule a shoot date?
Once you’ve selected the models you want to work with, it’s time to schedule a shoot date. When doing so, be sure to consider both your availability and the availability of your chosen models. You’ll also want to make sure that there’s enough time between the casting call and the shoot date so that you can properly prepare for the shoot.

Alternatives to model calls

There are many ways to find models for your photography, and model calls are just one option. Here are some alternatives to consider:

-Search social media using hashtags related to your niche. For example, if you’re a fashion photographer, you could search for #fashionmodel or #fashionstyling.
-Contact modeling agencies in your area and ask if they have any models available for your project.
-Reach out to friends, family, or acquaintances who might be interested in modeling for you.
-Check out online directories of models, such as Model Mayhem or Casting Networks.


Well, there you have it! Our complete guide to running a model call for your photography business. We hope you found this information helpful and that you’re feeling more prepared to tackle your next model call. Best of luck!


When it comes to finding models for your photography, a model call is often the best way to go. By putting out a general call for models, you can attract a wide range of people who may be interested in working with you – and you can get a sense of who is actually available and interested in working with you before committing to anything.

Of course, running a model call can be a bit of a process – but we’ve got you covered. Below, we’ve put together a step-by-step guide to help you run a successful model call for your photography.

1. Figure out what kind of models you need.

Before you even start reaching out to potential models, it’s important to know exactly what kind of models you need for your shoot. Are you looking for professional models? People with specific experience or training? People with a certain look? Once you know who your ideal models are, it will be much easier to find them.

2. Draft up an official model call.

Once you know who you’re looking for, it’s time to draft up an official model call. This should include all the basic details about your shoot (date, time, location, etc.), as well as any specific requirements or preferences that you have for your models. Be as clear and concise as possible – the more information potential models have upfront, the better.

3. Post your model call online.

Now that your model call is all ready to go, it’s time to start spreading the word! The best way to do this is by posting your model call online – on social media, on modeling forums or websites, etc. You want to make sure that as many people see your model call as possible, so that you can get the most responses possible.

4. Start reaching out to potential models individually.

In addition to posting your model call online, it’s also a good idea to reach out to potential models individually – either through social media or by email/phone (if you have their contact information). This personal touch can help pique someone’s interest and encourage them to respond positively to your model call.
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